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Elisa Hawkins
Jul 29, 20192 min read
Focus On Coaching Your Team, Not Customer Outcomes
A common theme I see among sales leadership is a sole focus on pipeline and what is closing. Absolutely, leaders need to have a focus on...
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Elisa Hawkins
Jul 15, 20193 min read
Combine Prospecting Methods and Use Different Times To Increase Customer Engagement
Prospecting should be a constant in your daily plan, even if you can only allow a limited time to devote to it. Prospecting takes many...
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Elisa Hawkins
Jun 26, 20192 min read
The first step in the sales process......Do Your Homework!
You would be amazed at how many salespeople do not research their prospects prior to either calling on them or having their first...
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Elisa Hawkins
Jun 26, 20192 min read
If You Do Not Want To Become Obsolete, You Must Shift
The one constant in business is change. If you do not shift with the time, market and customers you will become obsolete. Kodak is a...
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Elisa Hawkins
May 30, 20193 min read
Focus On Your Customer, Not Your Sales Goals
If you’re in sales and reading this you know this scene well….It is the last week of the month, you are $15,000 below your sales goal, if...
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